Marketing
The Bare Minimum Social Media Plan You Need for Success
When it comes to social media marketing, there are probably more creative ideas than skilled sm marketers to implement them. And reading this, you’re probably[...]
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Sales relationship
5 Ways to Turn Around Your Online Sales Decline
Every few quarters, retail businesses have to deal with dips in sales and revenue. With the global economy recently slowing in the wake of the[...]
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CRM technology‚ Sales relationship‚ Tips & tricks
Sun’s Out – Productivity Down?
When you think of summertime, what springs to mind? For most people, it’s things like sunshine, beaches, outdoor activities, and barbecues. Let’s face it –[...]
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CollaborationCRM toolMobilityProductivity
Sales relationship
All You Need to Know about Omnichannel Retailing
One reality of today’s highly digitalised, interconnected world is that customers now, more than ever, want to access their favourite retail brands across multiple channels.[...]
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Marketing
How to Tackle Market Segmentation Like a Pro
Quick question. Do you think it’s easier to try and sell to a large group of people that all have different tastes, desires, and aspirations?[...]
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CRM technology‚ Sales relationship
How Gamification is Changing the CRM Game
Businesses and technologies go through changes, and customers’ preferences are changing too. Today, winning the customer is all about enhancing the customer experience. The most[...]
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Banking industryRetail industry
Tips & tricks
Breaking Down GDPR in the New Digital Age
Over the past two decades, debates have raged on about internet culture, the economic value of data in light of privacy as a fundamental human[...]
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Citizen RelationshipDataJuridical
Marketing‚ Tips & tricks
Let’s Take a Bite out of Apple’s New Privacy Update
Apple jointly holds the top 5 individual shares of the mobile device and PC markets in Europe and North America. So, when they make changes[...]
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Sales relationship
Business Management (and its systems) for Dummies
The current business climate has never been more accepting of innovation. Every year, the number of startups in Europe grows by an astonishing 20%. And[...]
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Tips & tricks
Digitalisation Takeover: How Human Resources Keeps Up With Modern Times
Human resources management has come a long way. From a not-too-distant past when companies only had “personnel offices” whose only job description was to keep[...]
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Helpdesk
Increase Your Customer Retention with a CRM
Bain & Co, in a joint study with a Harvard Professor found that it can cost up to 5X the cost of retaining existing customers[...]
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Marketing
3 Reasons to Benchmark Your Email Marketing Efforts
Despite the sea of innovation that has swept the digital marketing universe in the past decade or so, emails still pull weight as a no-brainer[...]
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CRM technology‚ Sales relationship
The Epic Journey Through the Sales Funnel
The sales funnels of yesteryears reflected the old ‘numbers game’ mindset of acquiring and converting leads — gain a gazillion leads and expose them to[...]
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Sales relationship‚ Tips & tricks
Reach for the Stars by Setting the Right KPIs for Your Start-Up
It’s not all crowdfunding and pitch decks if you’re an early-stage startup – there is also usually a lot of number and data crunching to[...]
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KPI
Tips & tricks
5 Pioneering Women Leaders in SaaS to Watch
As companies in other business sectors continue to make giant strides towards equal gender representation in their corporate culture, it remains somewhat of a buzzword[...]
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Collaboration
Sales relationship
Glimpse Into the Future with Sales Forecasting
The commercial landscape is seeing rapid changes. And this often means that business owners are left holding the bag. In this post, we explain how,[...]
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CRM technology‚ Marketing
Unsure How To Retarget Leads? Here’s Your Fix!
We can’t speak for you, but every business at some point has hit that rock bottom—that marketing low that is all too often signposted by[...]
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Sales relationship
To Call, Or Not to Cold Call?
Contrary to public opinion, research finds cold calling to be one of the most effective marketing techniques. Here, we share time-tested tips to connect with[...]
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Helpdesk
Level Up Your Customer Service Skills
Current research shows that B2C customer service differs from B2B customer service, with the latter known to be rather more complex. Find out why, and[...]
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Sales relationship
Scale-Up Your Business With Better Lead Management
If sales are the lifeblood on which any business runs, then lead management is the vessel that romps sales into the business, keeping it running,[...]
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