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Efficy blog

Find out about our latest news and trends in Customer Relationship Management and CRM solutions.

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CRM technology

Efficy vs Hubspot: Similarities and differences

Today we are going to compare two CRM tools: Efficy vs Hubspot. ————- Choosing a CRM is no easy task, and even less so with[...]
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CRM technology

Efficy vs Pipedrive: Which one can help my business?

Today we are going to talk about the differences between two CRM tools, Efficy vs Pipedrive. —————– With the saturation of tools on the market[...]
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Sales relationship

Last lesson of the sales course : Use a CRM

In this sales course for large companies we have already covered many lessons. From the differences between selling to small and large companies, to how[...]
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Sales relationship

The salary of a salesperson dedicated to large companies

Salespeople are the backbone of any sales plan, and their compensation is the penultimate piece of this course and one of the keys to retaining[...]
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Sales relationship

How to recruit a good salesperson to close big deals

If you don’t hire a salesperson, you won’t be able to implement any valid marketingplan for large companies, and for that reason alone, it deserves[...]
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Sales relationship

How to organise the sales force to close big deals

Eight lessons later, we’ve already seen in depth how to organise lead acquisition and how to manage sales. Now it’s time to see how to[...]
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Sales relationship

Why a sales and marketing plan to attract large companies?

We’ve already passed the halfway point in the sales course for large companies: In the first part we focus on the theoretical aspects. In the[...]
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Sales relationship

Aligning marketing and sales departments

It’s important to align marketing and sales departments. Very important. And we know this because there are many studies that show this. A study by[...]
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Sales relationship

How to close more sales with large companies

If you have followed all the lessons in this course, you have already seen it: What are the differences between selling to large companies and[...]
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CRM technology

Consultative selling helps you sell to large companies

Technology is making traditional salespeople disappear. Between 2005 and 2017, US pharmaceutical companies laid off 66% of their salespeople. For self-service and low-cost sales, buyers[...]
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Sales relationship

How to qualify large companies with BANT

With the outbound (cold email) and inbound (ABM) marketing techniques we have seen in the previous 2 lessons, you will start to fill the top[...]
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CRM technology‚ Sales relationship

Contacting large companies with cold emails

Selling to large companies allows you to dust off the cold email strategy that is almost impossible to use to initiate smaller deals. One of[...]
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Sales relationship

Find great companies with ABM (Account Based Marketing)

Inbound marketing is my favourite marketing strategy. And most marketers agree. That’s why Inbound Marketing is searched for about 12,100 times a month in France[...]
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Sales relationship

How to manage the commercial process for big companies

When someone who has never done business with large companies considers starting to do business with them , they have a preconceived idea of what[...]
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Sales relationship

Differences between selling to large companies and selling to SMEs

To start with, let’s talk about the 5 ways to build a 100 million euro business according to Christopher Janz: Get 1.000.000 clients with an[...]
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Helpdesk

What are moments of truth and how do they affect your business?

Many people interested in the work that goes on in the customer service or sales teams of large companies are familiar with the term ‘moment[...]
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Helpdesk

Examples of good customer service for your business

Customer service is one of the great unknowns of the business world. For the general public, these professionals often have a bad image due to[...]
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Helpdesk

How to manage a customer care team?

The customer is always right. This is one of the most frequently heard phrases in the business management world. Especially in companies where contact with[...]
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Helpdesk

What is customer service and how to improve it?

Customer service is key for any type of business. Good customer service does not end when the purchase process is completed, but also continues after[...]
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Sales relationship

Planogram: What is it and what are the benefits from implementing it?

The basic definition states that the Planogram is a visual representation of product placement within a shop to maximise sales and minimise wasted space. It[...]
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Our news • Press Releases

CRM company Efficy joins Lotto Dstny

In leading European CRM company Efficy, cycling team Lotto Dstny has found a new partner for the 2023 season. The Brussels based company wants to[...]
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One CRM by role

With Efficy CRM solutions, each employee has a CRM solution that meets their expectations.
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A CRM adapted to your sector

Whether you are a bank, an association, a large company or an SME, there is an Efficy solution for you!
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