CRM technology
Using a CRM in 2020: Predictions for your new business challenges
As the new year is coming this is also the moment to think about new business challenges for 2020. The demand for CRM software solutions[...]
Read more
CRM technology
Which CRM modules does any CRM have and which ones have a good one?
There are hundreds of different CRMs and they all have their own characteristics. And these are not anecdotal differences. If you think about the price[...]
Read more
CRM tool
Sales relationship
Set your sales goals using 4 steps to help your SME grow quickly
The logic is overwhelming. Any business that wants to be profitable has to sell. To sell, you just need to have sales targets. In this[...]
Read more
Sales relationship
Investing in a CRM as a non-profit organization
For many people, the last month of the year is a month of looking back on the past year, looking ahead to the coming year[...]
Read more
CollaborationCustomizationProspecting
CRM technology
CRM applications in a company’s day-to-day business
To answer this question, we have to go back to the origin: What is a CRM? CRMs are business management software with which you can[...]
Read more
CRM tool
Sales relationship
How can you get the satisfaction of all our customers through our CRM?
Customer satisfaction: how to get it? “Customer satisfaction” is really important these days. You’ve probably noticed it. But satisfaction is much more than a fad.[...]
Read more
CRM toolCustomer experienceCustomer satisfactionOmnichannel
CRM technology
What is social CRM and what can it contribute to your sales strategy?
CRMs have gone from being an innovative and cost prohibitive product at the beginning of 2000 to a standard in the market that is used[...]
Read more
CRM tool
CRM technology
CRM or ERP? What are the differences?
CRM and ERP… These are two applications that are used in the company by business departments. Two solutions that centralize a lot of crucial information[...]
Read more
CRM toolCustomer experienceCustomer satisfaction
CRM technology
What are the advantages of an online CRM over a traditional one?
Maybe when you start your business you think you don’t need to use a CRM and you start by using the management tool par excellence:[...]
Read more
CRM tool
Marketing
The customer experience at the restaurant: it’s make or break
In this week’s article, I’ll focus on the customer experience at the restaurant. We have all been to a restaurant and sometimes experienced an enchanted[...]
Read more
Customer experienceCustomer satisfactionEmotion
CRM technology
What is e CRM and what advantages does it have over a CRM?
To find the origin of e CRMs we have to go back to the 1980s, when some companies were starting to evolve from traditional databases[...]
Read more
CRM tool
CRM technology
CRM system: the essential tool in order to grow your business
Gartner predicts that, by 2020, poor customer experiences will destroy 30% of digital business projects. This is the moment to develop a customer-centric strategy and[...]
Read more
CollaborationKPIProspecting
CRM technology
On-Premise CRM and On-Demand CRM. Differences and advantages.
Before addressing the main differences between one type of CRM and another, we need to answer an even more basic question: What is a CRM?[...]
Read more
CRM tool
Tips & tricks
Get the best Black Friday offer from the e-commerce platform
They are a heyday for e-commerce. Halloween, Black Friday, Christmas and New Year, these are four occasions where the consumer flocks their gifts online. As[...]
Read more
E-mailingProductivityRetail industry
CRM technology
What is a SaaS CRM and how does it work?
To answer this question, we must first answer an earlier question: What does SaaS mean? SaaS stands for “Software as a Service”, and is a[...]
Read more
CRM tool
Sales relationship
Excel or CRM: what should you choose to manage your customer file?
This is a question that often comes up: should you have a CRM or is Excel enough? Initially, Excel may be useful for managing your[...]
Read more
CollaborationCRM toolDataKPI
Sales relationship
Insurance representative connected and the digital transformation
Digital transformation, this expression is everybody’s mind. And present in all sectors! However, it seems that the insurance sector is really aware of the need[...]
Read more
CRM & ShopCustomer experienceInsurance industryOmnichannel
CRM technology
What is a Cloud CRM and what are its advantages?
To answer this question, we must first answer an earlier question: What does the acronym Cloud CRM mean? Cloud is a term that refers to[...]
Read more
CRM tool
Sales relationship
How should you do to create a Phone Sales Script?
Have you ever wondered why so many sellers still choose the phone as their primary sales tool? The telephone is a two-way means of communication,[...]
Read more
Data qualityProductivityProspecting
CRM technology
Advantages of using a B2B CRM
While most consumer markets have matured and growth has stopped, competition has only increased. This is precisely why there is a general tendency for businesses[...]
Read more
CRM tool