What types of corporate communication are there?
There are many different types of corporate communication. With the tagline “communication” there have been many terms that have tried to capture this reality of[...]Read more
Crowdfunding: 5 Steps to implement it according to your project
Do you currently have a cause that requires financial support? Crowdfunding is your solution. It is considered as a practice to finance a project or[...]Read more
Target market: How to identify it according to your business
Let’s define the target market: This is the specific group of people you want to reach with your sales and marketing message. They are the[...]Read more
CRM technology‚ Helpdesk‚ Marketing‚ Tips & tricks
Improve Your Corporate Communication Strategy
A new year means new, and better business strategies to cement your legacy for your customers. But you cannot achieve this feat without carrying your[...]Read more
How to manage your company’s external communication
For your company to be recognised and understood, you need to work on your external communication. There is no other way for your company to[...]Read more
What is corporate communication and how to manage it?
Corporate communication problems are not rare. In fact, the cost of poor communication in companies has reached, according to many studies, more than 37 billion[...]Read more
Benefits of having a stock management system in your company
Having a stock management system in place is a crucial factor in achieving effective financial performance. It is vital for businesses to have a well[...]Read more
Law of supply and demand: What is it and how to apply it?
The law of supply and demand is perhaps one of the most fundamental concepts and it is the backbone of a market economy. Demand refers[...]Read more
Online Reputation: Know what you need to look after your brand
Wondering what people think about your business management? Interested in using different media to improve your online reputation? In this article you will learn how[...]Read more
Tips & tricks
Cash Flow: What it is and what it is for in your business
The cash flow formula is very important because it allows creditors and investors to see how successful an organisation’s operations are and whether it is[...]Read more
What types of advertising are there and what are they used for?
There are different types of advertising and you can use them in multiple ways. Many advertisers use media in two parts: online (digital) and offline[...]Read more
When is the best time to do rebranding?
Rebranding is the process of changing the way a company is perceived. This may include a change in name, logo or slogan, but these changes[...]Read more
Soft skills that every marketer needs to master
Well, soft skills are basically non-job specific aptitudes, which are generally considered as social skills, such as how you interact with others or how good[...]Read more
What are the most important internal communication channels?
If your company is small, you probably don’t need to have internal communication channels beyond the usual ones: CRM Email Meetings And others. However, if[...]Read more
5 Cognitive biases you can use for sales
Cognitive or psychological biases are subjective perceptions that we draw on when processing information. Whether you realise it or not, many of the decisions you’ve[...]Read more
Tips & tricks
How to define an internal communication strategy?
Having an internal communication strategy is important. According to a Harvard Business Review study, 92% of managers agree that this area has been undergoing major[...]Read more
Tips & tricks
What are the most important internal communication tools?
Internal communication tools are especially important at a time when teleworking and COVID demand new forms of organisation. That is why, in this article we[...]Read more
Tips & tricks
4+1 examples of internal communication to inspire you
With these examples of internal communication, 4 good and 1 bad, we want to highlight the differences between organisations that do it well and those[...]Read more
What are the key types of internal communication for your company?
Internal communication is one of the factors that predict the success of a company. There is a reason why Harvard Business Review refers to it[...]Read more
5 sales tools that can help boost your business
If you work as a salesperson you have probably relied on many of the usual sales tools including your phone, computer and agenda. These tools[...]Read more