Tips & tricks
How to write an effective and successful business plan
In this post we will focus on how you can write a business plan that will help you get results quickly and effectively. Let’s get[...]
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Sales relationship
Perfect Competition: What it is and what are its characteristics
In economic terms, perfect competition means that buyers and sellers co-exist and participate in trade with full knowledge of the market price, and each considers[...]
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CRM technology
What is a CRM Manager? What does it do? How much does it charge?
The figure of the CRM Manager is widespread in Anglo-Saxon countries. And in this article we are going to tell you everything you need to[...]
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CRM technology
How to focus customer loyalty in service companies?
Customer loyalty in service companies has some sensible differences from product sales businesses. Because, by their definition, the services have some characteristics that make them[...]
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CRM technology
How do loyalty programs work?
When we talk about loyalty programs we are talking about the specific tactics to be applied in a strategy based on promotions, discounts or rewards.[...]
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CRM technology
How to have a successful customer loyalty department?
Recently I wanted to cancel my bank account and I finally contacted the customer loyalty department. I won’t say which bank it was because it[...]
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CRM technology
Is customer loyalty as good as it seems?
We all agree that customer loyalty is good, right? On paper it seems pretty obvious: more loyal customers, better results. But is it really so?[...]
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CRM technology
The 3 best customer loyalty strategies
The data says that we must apply customer loyalty strategies in our business. As we saw in the customer loyalty article, increasing customer loyalty by[...]
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Sales relationship‚ Tips & tricks
What are the best techniques for concluding deals?
Every business, organization, or corporation needs an effective sales force to be successful. It needs a team of trained people who design and implement well-thought-out[...]
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CollaborationCustomer satisfactionProspecting
Sales relationship‚ Tips & tricks
Summary of the book SPIN Selling
SPIN Selling is the result of 10 years of Neil Rackham’s research, making it one of the bestseller sales books in history. Founder of Huthwaite,[...]
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Customer loyaltyCustomer satisfactionProspecting
Sales relationship‚ Tips & tricks
The best strategies to attract new clients
One of the most important aspects in the world of sales is without a doubt the process of attracting new customers. This is why the[...]
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Customer loyaltyEmotionProspecting
CRM technology‚ Sales relationship
The Epic Journey Through the Sales Funnel
The sales funnels of yesteryears reflected the old ‘numbers game’ mindset of acquiring and converting leads — gain a gazillion leads and expose them to[...]
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Sales relationship‚ Tips & tricks
Summary of the book The Greatest Salesman in the World
The Greatest Salesman in the World was first published in 1968, then reissued and published in 1983. Personally, we find it incredible that after more[...]
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Customer loyaltyProspecting
Sales relationship
How to set sales goals in your company?
Today, many businesses have seen their sales interrupted by COVID. A lot of people had then to rethink their sales goals, so this is a[...]
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CRM technology‚ Sales relationship
The Sales Pitch: what is it and how to do it yourself
To sell, the seller must inform the customer about his/her products, explain their characteristics, how to use them, discuss the means of payment, dispel their[...]
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Sales relationship
How to organize a winning sales process?
When we think about selling, it’s not about just promoting a specific item and waiting for someone to buy it, or giving this item to[...]
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CollaborationCustomer experienceCustomization
CRM technology
How to fix the selling price to the public?
When I think about the price and how to fix it, I always remember a joke that a friend of mine at the university liked[...]
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CRM technology
Customer Experience more than ever the key to success
People and companies have been facing a massive change in just a few weeks, and their personal and professional life may be affected in the[...]
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Tips & tricks
Post-Corona leadership. Are you ready?
The working landscape has been completely changed by the Corona crisis. Where large open space offices were the norm, this was 180 degrees converted to[...]
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CollaborationEmotion
Sales relationship
Find out which are best sales books of all time
If you already played the guitar but wanted to improve, it would be easy, right? All you have to do is sign up for an[...]
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