Sales relationship
Likert Scale: What it is and how you can use it in your company
The Likert scale can be used in almost any situation where you want to use a rating scale to obtain information about the behaviour and[...]
Read more
Sales relationship
What is the NPS and how to use it in your business?
The NPS is the most widely used satisfaction measurement tool in the business world. However, this was not always the case. It became popular just[...]
Read more
Sales relationship
Factors and points to take into account in psychology of selling
The psychology of selling has changed completely in the last decade and most companies are applying different sales strategies such as: consultative sales, SPIN sales,[...]
Read more
Sales relationship
Competitive advantage: how to apply it according to your business
Competitive advantage is defined as the long-term plan where a company seeks to gain an advantage over its competitors. It aims to create a defensive[...]
Read more
Sales relationship
10 strategies on how to get customers
How to get cutomers takes time, but the process can be accelerated when sales techniques such as prospecting and guiding those prospects to a secured[...]
Read more
Sales relationship
Point of sale: What is it and what benefits do you get
Point of Sale (POS) system is the place where your client pays for the goods or services your company offers. In short, every time a[...]
Read more
Sales relationship
What is Monopolistic Competition and what does it consist of?
The monopolistic competition model describes a common market structure in which companies have many competitors, but each of them sells a slightly different product. Many[...]
Read more
Sales relationship
Perfect Competition: What it is and what are its characteristics
In economic terms, perfect competition means that buyers and sellers co-exist and participate in trade with full knowledge of the market price, and each considers[...]
Read more
Sales relationship‚ Tips & tricks
What are the best techniques for concluding sales?
Every business, organization, or corporation needs an effective sales force to be successful. It needs a team of trained people who design and implement well-thought-out[...]
Read more
CollaborationCustomer satisfactionProspecting
Sales relationship‚ Tips & tricks
Summary of the book SPIN Selling
SPIN Selling is the result of 10 years of Neil Rackham’s research, making it one of the bestseller sales books in history. Founder of Huthwaite,[...]
Read more
Customer loyaltyCustomer satisfactionProspecting
Sales relationship‚ Tips & tricks
The best strategies to attract new customers
One of the most important aspects in the world of sales is without a doubt the process of attracting new customers. This is why the[...]
Read more
Customer loyaltyEmotionProspecting
Sales relationship‚ Tips & tricks
Summary of the book The Greatest Salesman in the World
The Greatest Salesman in the World was first published in 1968, then reissued and published in 1983. Personally, we find it incredible that after more[...]
Read more
Customer loyaltyProspecting
Sales relationship
How to set sales goals in your company?
Today, many businesses have seen their sales interrupted by COVID. A lot of people had then to rethink their sales goals, so this is a[...]
Read more
CRM technology‚ Sales relationship
The Sales Pitch: what is it and how to do it yourself
To sell, the seller must inform the customer about his/her products, explain their characteristics, how to use them, discuss the means of payment, dispel their[...]
Read more
Sales relationship
How to organize a winning sales process?
When we think about selling, it’s not about just promoting a specific item and waiting for someone to buy it, or giving this item to[...]
Read more
CollaborationCustomer experienceCustomization
Sales relationship
Find out which are best sales books of all time
If you already played the guitar but wanted to improve, it would be easy, right? All you have to do is sign up for an[...]
Read more
CRM technology‚ Sales relationship
What is ARR and how to calculate it?
The ARR or recurring annual revenue is a metric derived from the MRR. Like this one, its measurement is very important in all companies with[...]
Read more
Sales relationship
Coronavirus and digital transformation: a big boost
According to the 2019 ACSEL “growth and digital” barometer, less than one in two businesses (42%) with physical outlets has complementary digital strategies. Then, Coronavirus[...]
Read more
Customer satisfactionOmnichannel
Sales relationship
How much is a salesman’s salary?
If you’ve come this far and want to learn more about commercial salaries, it’s probably because: You are setting up a sales team and you[...]
Read more
Sales relationship
Is it possible to use the sales automation in your company?
Since the development of the production lines devised by Henry Ford in the middle of the XIXth century to the present day, the creation of[...]
Read more