Marketing

The customer experience at the restaurant: it’s make or break

In this week’s article, I’ll focus on the customer experience at the restaurant. We have all been to a restaurant and sometimes experienced an enchanted moment. But sometimes also hell. This is the moment to focus on this interesting topic, and I’m sure each of you will find yourself in (at least) one of the […]
Read more
Customer experienceCustomer satisfactionEmotion
CRM technology

Free CRM: Real good idea or scam?

Type “free CRM” in Google and you will come across a long list of results all looking tantalizing: The 10 best free CRM software in[...]
Read more
CRM projectCRM tool
CRM technology

More revenue thanks to multilingual CRM

September 26th was the International Day of Languages. Great! But what are the similarities with a CRM? There are many. The diversity of spoken languages[...]
Read more
CollaborationCustomizationProductivity
Tips & tricks

How to lose the fear of a CRM software?

To all CEOs, Sales Directors, Marketing department, IT department, and dear employees, this article is for you. Speaking with several people of different levels, and[...]
Read more
EmotionKPISecurity
Tips & tricks

Customized training? #Daretoask

Customized training involves a contribution from you as a customer, as a future user of a CRM solution. The standard training provided by your CRM[...]
Read more
CollaborationCRM project
Marketing

Do you know the customer lifecycle?

The leitmotiv of recent years is clear: companies must improve their Customer Relationship. To do this, and to properly analyze its sales performance, you need[...]
Read more