Start better conversations, build stronger relationships, and turn your customers’ data into winning campaigns.
Tailor your marketing for each profile
Send your audience messages that matter to them. Build audience segments that range from the simple to complex with our easy-to-use drag-and-drop Segment tool.
Target them based on response date, how they engage with your brand, or build completely customised segments.
By demographics
Group audiences based on their location, industry, or even signup source.
By behaviours
Target contacts based on how they engage with your brand, campaigns, and website.
By business needs
Tailor segments to your business needs with custom data, tags, and attributes.
Start better conversations with your audience
When you know who you’re talking to, you’ll know how to say all the right things.
Deliver the relevance your customers expect—get started with a demo.
Target with even more precision
Organise contacts with customised Tags to further personalise your marketing messages.
Tags can be applied to profiles from multiple sources—for instance, when you import contacts.
Functions exactly the same way labels do, Tags provide additional insights that you can later use to build segments from to send hyper-targeted marketing messages.
Many ways to Tag your contacts
When you import a list
Create new Tags and assign them to profiles when you’re importing a contact list
When they submit a Form
Instantly assign Tags to profiles who complete a Form submission with Hidden Values
When they enter an Automation
Assign Tags to profiles when they enter or move through a Marketing Automation workflow
When you sync an integration
Tags from your CRM or favourite web service will automatically sync with a profile when integrated with Efficy Marketing
marketing-platform
A marketing platform that scales with your business
All our plans include access to tech support and to integrations like Shopify, Drupal, and more.
So you can connect your favorite web services and do more with your marketing.
Our plans also come with an unlimited Audience size, so you’ll never have to pay more, no matter how large your database grows.