Job offer Marketing Officer Belgium, Luxembourg and Switzerland.

Marketing Officer BeLuxCh

In order to sustain our ambitious goals, we’re looking for our Marketing Officer for Belgium Luxembourg and Switzerland. Your challenge will be: increase brand awareness and support local sales representatives in identifying leads and acquiring customers. You’ll be responsible for deploying on your territories the Group Marketing Plan. Your direct Manager will be the Head of Marketing and you’ll work in a network organization.

Responsibilities

Press Relations & Lobbying

Deploy the Group Marketing Plan and handles local press relations

  • Write press releases
  • Follow-up the press agency and the journalists
  • Identify key influencers and elaborate action plan in order that your sales reps establish strong relationships with them

Inbound Marketing

Produce & localize contents for inbound marketing campaigns (white papers and emailings)

  • Work on content layout (white papers, infographics) with the Group Graphic Designer
  • Organize inbound marketing campaigns (creation and realization)
  • Deal with publication requests
  • Follow-up ROI (KPIs)

Digital Marketing

Support the Group Digital Marketing Officer in deploying the Group Digital Strategy

  • Blog – Write and localize post
  • Newsletter – Manage the local newsletter and follow-up KPIs
  • Website – update content (write news) and create landing pages
  • Blog / Website – follow-up KPIs

Events

Identify key events and organize Efficy’s participation

  • Organize event logistics (suppliers, retroplanning, invitations, registrations, presence)
  • Follow-up event budget and KPIs
  • Realize panels and kakemonos
  • Realize targeted events with partners (with Channel Manager and Sales Reps)

Lead Generation

Support the sales reps in identifying leads

  • Qualify incoming and pre-detected leads
  • Know how to respond information requests and lead the contact towards the right person
  • Elaborate lead campaigns (outgoing calls)

Sales Communication

Provide sales tools

  • Follow-up locally Customer eXperience
  • Localize sales tools (brochures, leaflets, testimonials, motion designs, doc, videos, ppt…), challenges Spread the Love & Partners)
  • Manage local emailing campaigns for customers (alerts, releases…)
Requirements & competencies

  • 2+ years successful field marketing experience (an experience in BtoB domain would be a +)
  • Excellent writing and speaking skills
  • Abilities for understanding a technical environment and technical solutions
  • Well-organized and easygoing
  • Ready for working in team spirit
  • Work languages: French and English
What We Offer

We really care about employee experience. When you join the Efficy Group, you’ll be part of an international team, young, mixed and talented. We all are passionate and motivated by delivering the best CRM to demanding and inspiring customers.

We offer a competitive package as well as a stimulating environment that allows real evolution opportunities. You’ll be autonomous without being on your own, led by a manager who cares about you and your development. We have a fast-paced, performance-driven culture that rewards results and offers opportunities to talented individuals throughout our global organization.

You will be located in Brussels.

Interested?

If you recognize yourself in this description and if you are interested in joining us to build the future of our company, please apply and send your CV to: jobs@efficy.com

Now, it’s up to you! Apply, your life begins tomorrow…