Carrefour Pro is the entity of the Carrefour Group that offers businesses a wide range of gift ideas for their employees, partners or members.
To improve its business performance, Carrefour Pro chose Efficy, a Customer Relationship Management solution. Here is an overview of this ambitious project with tight operational deadlines.
A more functional CRM system in record time
The company’s existing software no longer met the expectations of Carrefour Pro: it was not functional enough, not user-friendly enough, and its design was too complex… In short, it was time to change for Carrefour Pro
A design brief was drafted to ensure an adequate fit between the business needs and the software.
EEfficy responded to the call for tender and won thanks to its expertise. The other decisive factors: easily accessible information, customizable home page, and software
And in terms of deadlines for its implementation: just six months between the decision to change CRM and the full operational rollout of Efficy. A record!
We needed to go fast, to disrupt our teams as little as possible. Efficy was able to accompany us in this transition, with a powerful, intuitive and user-friendly software suite. Having a tool which was rapidly accepted by users greatly contributed to the success of the project.