UITP (International Association of Public Transport in French) has over 1,800 member companies from 100 countries. This organization has 14 regional offices scattered around the world that work together thanks to Efficy. Indeed, it is thanks to the CRM solution that the sharing customer and prospect knowledge is done at UITP.
This is where Paul Debaix, UITP’s Senior Data Entry Manager, comes in. Paul is the database administrator and is also in charge of quality control. In this capacity he helps with the structure of their system and the management of the members. To do so, he uses Efficy CRM on a daily basis. Finally, Paul is also in charge of managing the access rights and the rights of the various members of the association on the “MyUITP” platform. This platform communicates directly with the CRM via SSO to grant or deny access, depending on the level of authorization linked to the membership.
Efficy was chosen as the CRM solution because it met the complexity of our membership and was very flexible in all developments as Efficy is fully customizable.